At long last, the Canada-European Union Comprehensive Economic and Trade Agreement (CETA) is expected to come into effect in 2016. It is larger in scale than any other international trade agreement in Canada’s history, and many homegrown businesses are excited about the new opportunities it may bring. But while tariff elimination on goods is typically the most talked-about feature, other parts of this particular deal may offer even greater benefits to Canadian firms.
If companies try to build their exports on the strength of tariff elimination alone, they can expect only a modest benefit from CETA. On the upside, Canadian firms can take advantage of CETA by proactively innovating and adapting their products and services to the many wealthy European markets.
Sourced through Scoop.it from: www.conferenceboard.ca
Join Danielle Goldfarb for a presentation of new Conference Board of Canada research that: identifies which sectors should benefit from tariff reductions, describes how companies can achieve much larger gains from the CETA deal, and demonstrates how Canadian companies can better understand the opportunities in various European markets.
Learn how to make the most of this new trade deal at CETA and You: Seizing the Benefits of Freer Trade with Europe, taking place Wednesday, July 29, 2015 at 11:00 AM ET. The registration fee for this session is $149. This fee gives you access to the live webinar and Q&A session, as well as access to the recording that you can share with your entire organization.